Video: Adopters of the Measurement Plan, QUBER

Transcript:

Text on screen: Counting Change Measuring the Impact of the National Financial Literacy Strategy

(A person, Jen, sitting at a desk looking forward.)

Text on screen: Jennifer Leger, Co-Founder, Quber

Jen: Hi, my name is Jen Leger and I'm co-founder of Quber.

(A series of images of QUBER logo, and QUBER website features.)

Jen: QUBER is a personal savings app that uses gamification and behavioral science to help people build the habit of saving money. QUBER is offered to employees through their employer as a financial wellness benefit that helps employees save money towards bucketed goals, incentivizes them with rewards and teaches them through action like easy to digest financial literacy that drives engagement. Employers have the option to match a portion of their emergency savings. Employees build the habit of saving money, have easily accessible liquid savings, which is proven to significantly reduce their financial stress.

(A person, Jen, sitting at a desk looking forward.)

Jen: We were so excited to see as part of the National Strategy’s Measurement Plan, a priority to use behavioral design to simplify financial decisions.

(An illustration depicting the 6 sections of the National Financial Literacy Strategy: an arc divided into 6 segments, 3 in light red and 3 in light yellow with the title of each section of the Strategy and a circular image inside each segment.)

Jen: It was important for us to measure the impact of the app. Our key measures were engagement, saving deposits, retention and also growth in savings.

(A person, Jen, sitting at a desk looking forward.)

Jen: For employers and other partners, we measure key indicators of employee financial health with a focus on reducing the employee's financial stress levels, improving financial literacy and building financial confidence. Since our launch in 2018, we're very proud of the measures we've achieved.

(Image of user ratings of the QUBER app.)

Jen: Our users on average saves about $200 a month. We'll continue to share these metrics, along with key indicators of financial health, with the National Strategy’s Measurement Plan.

(A person, Jen, sitting at a desk looking forward.)

Jen: We're so excited to work with FCAC, financial institutions, employers and Canadians to help improve financial health and to help employees build the healthy habit of saving money.

(An image mosaic of smiling people.)

Text on screen: Let’s make change that counts. Canada.ca/financial-literacy